VIEWS Digital Marketing Blog

Competition is good in every business, it generally means the industry is healthy and growing. Every business owner knows that running and maintaining a business is never easy. In fact, there’s a lot of ups and downs. When businesses experie…

Search Engine Optimization (SEO) is a phrase you hear about every day in business. If you are one of the companies who has yet to employ SEO in your business plan, you might be wondering “Is Search Engine Optimization or a digital marketing consul…

Digital marketing concepts constantly change. Technology and time do not move in lockstep. Chances are that your business is behind the curve with regard to your web presence.  Even if your business’ websites performs well in 2015, it might under …

What’s next for Digital Marketing Trends for 2016? According to our crystal ball, 2016 is going to be one busy year for brands leveraging digital. We dug deep to channel our inner oracle and all signs are showing great things for content mar…

Having examined the importance of mobile optimization and the effects of Google’s new mobile search algorithm, we will consider the various aspects of optimizing a website for mobile devices and why it is beneficial for your business. Your website…

When it comes to websites, mobile optimization has not always been a top priority for every webmaster. In fact, it was estimated that only 22% of the Alexa Top 500 Global Sites were optimized for mobile in 2010. In recent years, however, the unpre…

Innovation and change are needed for Brand success.  Moving forward requires the ability to accept change. To achieve excellence and satisfaction, every business owner should embrace innovation, creativity and adaptability in their chosen field. B…

Social media’s potential in the business world is undeniable. Everywhere you look, you see people looking at their digital devices; they are keeping up with friends and current events, getting directions to specialty stores, and researching produc…

With the ever-changing world of digital marketing, staying up-to-date can be a challenge. The WSI Philadelphia SEO experts explain how to use adaptive methods to expand your knowledge of the digital marketplace. Your ability to adapt to the e…

WSI (We Simplify the Internet) Philadelphia’s web analytics experts use tracking reports and other data to evaluate the web traffic on their clients’ web properties. The team at WSI understands the importance of using web analytics. When…

Video Advertising is transforming how we accept company messages much like other disruptive communications.  Do you remember when televisions used to be black and white? People were amazed by the power of technology and how information could be de…