Landing Pages can convert visitors to customers or they can just be a nuisance to someone trying to find information on your website. If you are sending visitors to your home page as the starting point of your sales funnel, then you might want to change your digital marketing plan. A well-designed landing page is much more likely to convert visitors into leads.
With a dedicated landing page as an extension of your campaign you can focus visitors’ attention on the end goal – which for you, is either a lead capture or if you have an ecommerce site, a sale.
The key to designing a successful landing page includes:
If you would like help setting up online landing pages that convert for you, get in touch with Maryn at WSI WebSense.
VIEWS Digital Marketing Agency works with businesses and organizations to build brand loyalty, engage with customers and increase sales. We develop a digital marketing strategy and implement a customized mix of tactics such as Inbound Marketing Automation, Search Engine Optimization, Social Media, Paid Advertising, Content Creation, Conversion Optimization, and Mobile Marketing to generate and nurture leads. Call today to get a VIEW of your future!
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